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Pre & Post-Event Marketing: Promoting Your Event & Collecting Feedback

If you're new to the process of planning an event, don't worry! We're sharing our secrets to pre and post-event marketing (aka feedback).
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It Doesn’t Take a Miracle to Attract & Retain Chapter Volunteers

We're sharing advice from the Association Component Exchange (CEX) for attracting chapter volunteers and building a leadership pipeline.
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4 Associations Experiment with Volunteer & Chapter Leader Training Programs

Four Associations told us about their new volunteer and chapter leadership training programs. Their stories were too good to keep to ourselves.
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How 3 Associations Collect & Use Chapter Data

Three Association execs describe how they collect and use chapter data. Here's their success stories about affiliation surveys, AMS reports, and use data.
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Chapter Benchmarking Data is the New Bacon

Benchmarking data should be second nature to you if you want to make informed decisions about the future of your chapter. Do it the right way with us!
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5 Strategies for Increasing Chapter Event Attendance

Chapters want to host events that everyone will talk about. We share 5 strategies to add snap, crackle and pop to increase chapter event attendance.
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How to Help Chapters Improve the Event Experience

Get enough chapter leaders together and eventually you'll hear them complaining about low attendance at chapter events. So, what's going on? Let's improve the chapter event experience.
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From Zero to Hero: 4 Chapter Transformation Stories

Everyone loves a good transformation story. For association professionals, a chapter transformation story hits the spot every time.
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How to Help (and Prevent) Chapters in Crisis Scenarios

We cover all kinds of troublesome scenarios from chapter financial mismanagement and fraud to recovering from a natural disaster - and everything in between.
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Chapters in Crisis: Struggling Chapter Leaders, Succession Issues & Outsourcing/Hiring

Chapter leaders are amazing humans. They take on huge volunteer responsibilities in service to their chapter. But humans are fallible creatures too, and sometimes these amazing individuals struggle in their leadership roles.
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